AMZN vs GOOGL: Which is Better to Buy in 2026?

Side-by-side fundamental comparison based on AI analysis of SEC filings

AI Verdict

GOOGL has stronger fundamentals based on our AI analysis.

AMZN
AMAZON COM INC
BUY
81%
Confidence
VS
GOOGL
Alphabet Inc.
BUY
91%
Confidence

AMZN vs GOOGL Fundamental Comparison

Metric AMZN GOOGL
Revenue $716.9B $402.8B
Net Income $77.7B $132.2B
Net Margin 10.8% 32.8%
ROE 18.9% 31.8%
ROA 9.5% 22.2%
Current Ratio 1.05x 2.01x
Debt/Equity 0.17x 0.12x
EPS $7.17 $10.81

Green = Better metric | Red = Weaker metric

View Full AMZN Analysis →
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Browse Sectors: Technology Healthcare Finance Energy Consumer Industrial
Stock Lists: Strong Buy Undervalued Growth Dividend

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AMZN vs GOOGL: Frequently Asked Questions

Is AMZN or GOOGL a better buy in 2026?

Based on dual AI fundamental analysis (Claude and ChatGPT), GOOGL has stronger fundamentals. AMZN is rated BUY (81% confidence) while GOOGL is rated BUY (91% confidence). This is not investment advice.

How does AMZN compare to GOOGL fundamentally?

AMAZON COM INC has ROE of 18.9% vs Alphabet Inc.'s 31.8%. Net margins are 10.8% vs 32.8% respectively.

Which stock pays higher dividends, AMZN or GOOGL?

AMZN has a dividend yield of N/A or no dividend while GOOGL has N/A or no dividend. Check individual stock pages for detailed dividend history and payout ratios.

Should I invest in AMZN or GOOGL for long term?

For long-term investing, consider that AMZN has BUY rating with 81% confidence, while GOOGL has BUY rating with 91% confidence. Higher confidence indicates more consistent fundamentals from SEC filings. This is not investment advice - always do your own research.

What do the AI models say about AMZN vs GOOGL?

Our dual AI system (Claude by Anthropic and ChatGPT by OpenAI) analyzes SEC 10-K and 10-Q filings independently. For AMZN vs GOOGL, the AI consensus favors GOOGL based on fundamental metrics including revenue growth, profitability, ROE, and balance sheet strength.